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Radio Servicing FAQ
Additional Services
Optional add-ons to strengthen your campaign materials and follow-through.
Funktasy Radio Servicing
Why Radio Still Matters
Radio airplay continues to play a major role in an artist’s career. Beyond reaching new fans, spins can translate into royalties and performance income through organizations like SOCAN, ASCAP, and BMI. Airplay is also considered in major award eligibility — from the GRAMMY Awards in the U.S. to the JUNO Awards in Canada — and contributes to chart recognition, including the Billboard charts. While playlists and social media create buzz, radio remains a trusted gatekeeper that validates an artist’s credibility and helps build long-term industry recognition.
Funktasy Radio Servicing
Commercial Radio Promotion with Funktasy
We start by evaluating your music to target the right formats—Rock, Hot AC, CHR, or crossover. Each campaign includes a tailored sell sheet with key artist info, then direct calls and follow-ups with programmers to secure playlist adds. Our strength lies in trusted relationships: stations know we only promote music we believe in, giving independent artists real credibility and a stronger chance at lasting radio success.
ABOUT FUNKTASY RADIO SERVCING
Funktasy Radio Servicing was created by Funktasy Records, a global record label and entertainment brand with over a decade of experience in releasing music across genres and platforms. Unlike generic promo services, we approach radio campaigns with the same care and strategy we apply to our own label artists — combining A&R-level quality control, professional one-sheets, curated targeting, and personalized follow-ups.
Our network covers Canada, the USA, and the UK/EU, including college and community radio, commercial specialty shows, internet radio, and platforms like SiriusXM. Whether you’re an emerging artist testing the waters or an established act looking to expand globally, Funktasy’s servicing team works to position your release in front of the right programmers.
We pride ourselves on ethical and transparent promotion: no pay-for-play, no empty guarantees. Instead, you get honest communication, weekly updates, and a final recap of confirmed responses and spins. Backed by Funktasy’s proven reputation as a record label, our goal is to help artists, managers, and labels maximize their visibility while building lasting industry connections.
Music Consultation for Radio Servicing
Radio airplay remains one of the most powerful tools for breaking artists and building long-term careers. Through Funktasy Academy, our music consultation service gives artists and labels personalized guidance on how to maximize their radio campaigns. From choosing the right singles and preparing press kits to understanding station formats, playlists, and reporting, our team provides expert strategies that increase the chances of securing valuable airplay. With deep connections across global radio networks and first-hand knowledge of promotion, publishing, and royalties, Funktasy consultants help you not only get your music on air—but ensure it drives recognition, revenue, and results.
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